Now I know what you’re thinking, working less means doing less right? Wrong. You simply shouldn’t be afraid to work less because one of life’s little lessons is that effort doesn’t correlate to rewards. Most of the conventional wisdom distilled by magazines, celebrities and the government says that hard work will bring you a fortune

When I was growing up one of the people the whole nation looked up to was David Beckham. He was England captain and an all-round handsome bloke. Let’s face it, the man could do no wrong, well except for a little blip with a red card. Yet despite being the talisman for a nation, David

What now… did I just tell you not to work hard? No. What I said was don’t be the person that stays late, that doesn’t mean that you should work hard! It’s a common misconception that working hard means working long hours; it doesn’t. In a similar vein it’s also commonly felt that qualifications signal

It’s interesting to me that as I write this, I work in a business that does not value its staff above all else. There’s lots of business rhetoric out there about valuing people, Richard Branson is one of the foremost in this area but I want to delve into it a little bit more to

In my time I’ve met a lot of digital agencies and marketing companies. They invent their prices from thin air because they don’t understand that their work needs to give a business return on investment. Every penny a business spends needs to make money at some point, even if that point is not immediate. Yet

Value value value – that’s what people buy; or is it? We’re told by gurus throughout the world that people buy on value, working out what’s valuable to them and choosing the best option. If they concentrate on price then they will buy “value baked beans” and if they value branding, then they’ll buy the